TCL announced as new Worldwide Paralympic Partner

The International Olympic Committee (IOC) has announced a Worldwide Olympic and Paralympic Partnership with global technology company TCL through to 2032. TCL will be the official Worldwide Olympic and Paralympic Partner in the Home Audiovisual Equipment and Home Appliances category.

TCL products will drive new experiences for fans and athletes, from digital displays at the Paralympic and Olympic Games to household appliances in the Paralympic and Olympic Village. Through this new partnership, the organisations will also work together to bring the magic of the Paralympic and Olympic Games to billions of fans around the world through innovative marketing campaigns.

Li Dongsheng, Founder and Chairman of TCL, said: “We are honoured to become a Worldwide Olympic and Paralympic Partner. As a leading global technology brand, TCL has always striven to ‘Inspire Greatness’, which aligns with the Olympic spirit.”

TCL has supported sports around the world for decades through multiple partnerships. At the Paralympic and Olympic Games, TCL will enable new visual and lifestyle experiences by providing a range of intelligent innovations, including smart displays, air conditioners, refrigerators, washing machines, door locks, audio systems, projectors and TCL RayNeo smart glasses.

Founded in 1981, TCL is committed to “Building a Sustainable and Connected Future with Advanced Technology”, dedicated to empowering a smart, healthy lifestyle by enabling next-generation intelligent experiences. With 46 R&D centres and 38 manufacturing bases around the world, TCL operates in over 160 countries and regions, cementing its position as a globally competitive technology brand.