World Para Powerlifting and Eleiko extend Global Partnership
Long-standing partner Eleiko will continue supporting all WPPO Recognised Competitions as an Approved Supplier Tier 1, with exclusive equipment rights at all World Para Powerlifting Championships through the end of 2028 07 Apr 2025
World Para Powerlifting (WPPO) and Eleiko are proud to announce the renewal of their partnership, with Eleiko as WPPO’s Global Partner through 2028.
Under the new four-year agreement, Eleiko will continue supporting all WPPO Recognised Competitions as an Approved Supplier Tier 1, with exclusive equipment rights at all World Para Powerlifting Championships through the end of 2028.
Since first partnering with WPPO in 2014, Eleiko has played a key role in the sport’s development – engineering sport-specific equipment, supporting local organising committees, and ensuring world-class lifting environments at WPPO Championships and the Paralympic Games.
“Eleiko has been a long-standing partner of World Para Powerlifting, and their high standards, innovative approach, and commitment to excellence have been instrumental to the growth of our competition calendar. We look forward to achieving new milestones together in the years ahead,” Jorge Moreno, Head of World Para Powerlifting, said.
Erik Blomberg, CEO, Eleiko Group AB, emphasised Eleiko’s commitment to shaping the future of Para powerlifting.
“Eleiko is proud to continue our partnership with World Para Powerlifting as the sport and its governing body grow and professionalise. We remain committed to strengthening the sport through innovation, improving experiences for athletes, organisers, and spectators throughout this Paralympic cycle,” Blomberg said.
The first major WPPO competition under the renewed agreement with Eleiko – a key step towards Los Angeles 2028 – will be the World Para Powerlifting Championships in Cairo, Egypt from 10-18 October.
About Eleiko Group AB
Eleiko works to make people stronger, so they can perform better – in sports and in life. Since 1957, Eleiko has been a worldwide leader in international weightlifting, powerlifting and strength & conditioning communities. Eleiko is uniquely certified by the IWF, IPF and WPPO federations. The products have been delivered to more than 180 countries and are often seen at the world’s largest championships and in the most respected strength training facilities. More than 1,000 world records have been set with an Eleiko barbell. With quality, innovation and customer service as guiding principles, Eleiko is the leading equipment provider and educator in strength. Headquartered in Halmstad, Sweden, Eleiko employs 200 people worldwide.