London 2012 saw a seismic shift in the way the media covered Paralympic sport. The IPC’s resident digital expert, Natalia Dannenberg, blogs about how media coverage changed.
New London 2012 souvenir edition of The Paralympian online
London 2012
American Matt Stutzman won silver in archery at London 2012, but he became one of London’s biggest inspirations and images of him shooting without arms have become iconic of London.
London 2012
With an innovative marketing campaign and top-class Paralympic programming, Channel 4 ensured record audiences and a change in perceptions towards people with an impairment
Athletics
Following the amazing success of the London 2012 Paralympics, the city has now won the right to host the 2017 IPC Athletics World Championships.
Sochi 2014
IPC Ice Sledge Hockey has announced bidding for the 2013 Paralympic Winter Games Qualification Tournament
Wheelchair Curling
Despite their coach passing away during the tournament, the Russian Wheelchair Curling team went on to win the 2012 World Championships, making it the No. 14 moment of the year.
London 2012
Belgian track athlete Marieke Vervoort picked up her country's most prestigious sports award after winning gold and silver in London's Olympic Stadium
Rio 2016
Ahead of Rio 2016, £70.2 million will be invested in elite Paralympic sport, an overall increase of 43 per cent
USA
IPC Governing Board Member Ann Cody received the Georg M Steinbrenner III Sport Leadership Award from the United States Olympic Foundation for her contributions to the Paralympic Movement.
Sitting Volleyball
After losing her legs in the 7/7 bombings in 2005, Martine Wright got into sitting volleyball and was part of the British sitting volleyball team at the London 2012 Paralympics.
Alpine Skiing
The home team dominated the first event of the 2012-13 IPC Alpine Skiing NorAm Cup in Colorado, USA, with strong performances also from New Zealand’s Adam Hall and Canada’s Viviane Forest.
Cross-Country Skiing
Russian athletes topped the rankings in four out of six categories to solidify their overall lead in the 2012-13 IPC Nordic Skiing World Cup.
Great Britain
The London 2012 Opening Ceremony set the tone for the Paralympics, in which audiences experienced and appreciated Paralympic sport for the first time.
Wheelchair Tennis
Noam Gershony survived an Israeli army helicopter crash just six years ago, and in 2012, he won Paralympic gold in wheelchair tennis.
When Ellie Simmonds turned in the last 50m of the 400m freestyle S6 she was just eight hundredths of a second ahead of USA’s Victoria Arlen. But she pushed on to the end to win gold and set a new world record.
Sochi 2014
Sochi 2014
The International Paralympic Committee (IPC) completed an end of year Project Review meeting with the Sochi 2014 Organising Committee in Moscow, Russia on Friday (14 December).
Para Ice Hockey
The Russian team scored 29 goals in four games and gets ready for the Ice Sledge Hockey World Championships in Korea
Athletics
Johanna Benson made history on 5 September when she became the first Namibian to win gold at either the Olympic or Paralympic Games. Now, the little-known Paralympian has been nominated for the Laureus Award.
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